ETSU athletics releases new strategic plan
ETSU athletics releases new strategic plan
Thursday, October 29, 2015

JOHNSON CITY, Tenn. (Oct. 29, 2015) – With a vision to be the preeminent mid-major program in the country, the ETSU Department of Intercollegiate Athletics released Thursday its recently completed strategic plan, which sets new standards, priorities and goals for the Buccaneers.

The comprehensive, 31-page document covers a wide scope of topics ranging from facilities to administration to competitive expectations.

“We felt it was important to have an honest appraisal of our department, as well as identify what steps would be required in the future to make our program nationally relevant,” said ETSU Director of Intercollegiate Athletics Dr. Richard Sander. “In doing so, we also felt an obligation to our fan base and our supporters to be transparent and clearly state what our strategy will be moving forward.”

In particular, Sander said the landscape of college athletics has changed drastically over the last decade, especially with the advent of “autonomy” for Power 5 conferences such as the Southeastern Conference and Atlantic Coast Conference. In addition, the NCAA’s new cost-of-attendance legislation and seismic shifts in conference affiliations have forever altered the way of doing business for universities at the NCAA Division I level.

Because of these factors, institutions like ETSU are now compelled to make changes in philosophy, strategy and operation. Sander said this plan is intended to position the program for those future challenges.

“I don’t think tier is the word I would use, but I think prioritizing our sports is a more appropriate definition of what we are doing,” Sander said. “We are not deemphasizing particular sports. What we are doing is prioritizing the investment of our resources to the programs that will ultimately provide a greater return on that investment.”

To view the complete strategic plan, click on the following link: